Let Don answer!

How do you choose your favorite stories?

After reading an article, if I immediately want to recommend it to a friend, you’ll find it featured in The Sunday Long Read. The stories features on our list are the ones that bring me pleasure, make me think or laugh and, most of all, tell me something I didn’t know. No “hot takes” here.

How do you come across so many different stories each week?

When we began in late 2014, I relied mostly on my Twitter feed, @DVNJr (I follow around 900). But we are largely crowd-sourced, depending on dozens of weekly suggestions from our network of more than 100 contributing editors plus writers, editors and readers. We encourage our readers to email us links to their favorite stories or tweet out their favorite pieces using the #SundayLR hashtag. Another useful crowd-sourcing tool is Nuzzel, which aggregates the most recommended pieces by my Twitter followers every day. Nuzzel insures that I don’t miss something when I’m not on Twitter much.

Why do you do this?

In early 2014, on a whim, I began tweeting out my favorite stories every Sunday morning. I was motivated by finding a more orderly way to meet my compulsion to share my favorite journalism. At its best, Twitter can be a generous platform that helps you discover lyrical writers, gifted storytellers and fresh voices. If you follow the right crowd, Twitter becomes a kind of Spotify Discover playlist of each week’s stellar work. And so The Sunday Long Read began as a way for me to try to give back as much as I was taking. These Sunday morning tweetstorms became a habit, and I was surprised by how many people responded favorably to my recommendations. Before long, many of those same people urged me to start a newsletter like this one, to make it easier on them (hopefully) and (perhaps) on me. But this newsletter wouldn’t exist if it wasn’t for Jacob Feldman.

OK. How did you meet Jacob Feldman?

In late 2014, I sent out a tweet asking if people would be interested if I started a weekly longform newsletter. Hundreds of people replied or favorited the tweet. One of the replies was from a Harvard senior named Jacob Feldman. He volunteered to help me get a newsletter off the ground because, he said, my tweeted stories had become “part of my journalism education.” I was touched, and reached out to him. And the first few SLRs, sent to a surprisingly large crowd of nearly 1,000 early subscribers, were produced by Jacob. He didn’t just design and produce the SLR, he was a curator with a keen eye who can write extraordinarily well. And so from the beginning, we’ve been equal partners on this project. Jacob is a business reporter at Sportico and a huge talent who works extremely hard. Many of the best things about the SLR—including its simple, beautiful design, one of the finest of any newsletter—are Jacob Feldman’s creations. I’m so grateful to him, and I’m lucky he’s my friend.

Why do you have senior editors and guest editors?

Weekly curation of longform journalism is difficult and time-consuming—and we have very demanding day jobs. By necessity, we needed to find a way to occasionally take a week off and hand over the SLR’s controls to a guest editor, who brings a fresh eye and perspective to the role. And from the beginning, we hoped the newsletter would be crowd-sourced by journalists (and a few folks outside of journalism) who we admire and trust. We now have more than 100 contributing editors—the list will keep growing—who all will take at least one turn guest-editing the SLR and who make other meaningful contributions behind the scenes. The tradition of our guest editors writing opening essays happened almost by accident; it’s a tradition our readers have come to love.

And Jack Shafer, Politico’s veteran media critic who selects The Classic Read, has been with us from the very first SLR. Jack’s leap of faith and trust in us, when this newsletter was just an idea, is something I’ll always be grateful for. And we’ve added outstanding senior editors who offer their weekly picks from the worlds of photography, podcasts, books, fiction, music, magazine covers, comic books, documentaries and more. We couldn’t do this without them. We are so grateful that they contribute every week and help make the SLR special.

Who are your subscribers?

We are fortunate to have attracted a very cool, eclectic audience of writers, editors, authors, TV and Hollywood people and devoted longform readers. They all value great storytelling delivered by a carefully curated newsletter that drops in their inboxes early every Sunday morning. One of the most gratifying things about this list is that many writers are proud when their work appears in The Sunday Long Read.

Tell me about your podcast…

The Sunday Long Read Podcast is an extension of our brand to the world of podcasts. Jacob and I have hosted a wide array of talented writers. We encourage you to subscribe!

Why didn’t I receive a newsletter this week?

There’s a chance we took the week off, but the more likely reason is that our newsletter ended up in your spam folder. Please check there, and add “” to your contacts list to prevent this from happening again.

Why don’t you charge for this?

Excellent question! For now, Jacob and I have decided to pay the administrative costs to produce this newsletter in the hopes that it will help put our peers’ outstanding work in front of as many people’s eyes as possible. However, as the newsletter keeps quickly adding subscribers, the costs of maintaining and mailing it have skyrocketed (not to mention website hosting fees and podcast costs, etc). We also pay some of our young contributors and we have launched an ambitious original program for freelancers. And so…

How can I help?

By joining The Sunday Long Read Membership Program! You can become a monthly or annual member. Your support will help us maintain and mail the newsletter, help some of our young producers and help us pay freelancers for their original work, which is showcased in our SLR Originals program. We depend on our members for ideas that have made the SLR even better. And we give our members a few extra goodies, like earlier Sunday delivery of the newsletter and exclusive bonus content. We also have partnered with a publishing sponsor,  Ruth Ann Harnisch.

There’s another way you can help: Please send suggestions (including your own work!) by tweeting with the hashtag #SundayLR or emailing them to If you have any critiques or suggestions – or even a kind word – we’re all ears:

And if you love what we do, please tell a friend or two!

Have a question we haven’t answered or a suggestion? Send us a note.